Competitive Intelligence for a Global Anti-Depressant Drug Manufacturer
PRIMARY MARKET INTELLIGENCE

-
KOLs’ Prescription Preference
-
Pricing Benchmarking
-
Key Marketing Messaging
-
Sales Channel Mix
-
Marketing Communication Strategy
-
Engagement & Communication Strategy
STRATEGY
-
KOL Influence & Prescription Trends
-
Line of Therapy
-
Market Potential
-
Patient Journey
-
Patient Spend Analysis
-
Potential New Product /Marketing Concepts
ANALYSIS
-
Therapy/Product/brand/ Device
-
Indication based Usage
-
Adverse Event Tracking
-
Social Media Sentiments
-
Brand Impact Monitoring
MONITORING
CONCEPT - DEVELOPMENT - PRE-LAUNCH - POST-LAUNCH
-
In-Person Interviews
-
Focused Group
-
Telephonic Discussions
-
Email based Surveys
-
Social Listening
-
Digital Landscape Analysis
SOURCES & METHODS
-
Patients / Consumers
-
Healthcare Providers
-
Payers
-
Key Opinion Leaders
-
Distributors / Pharmacies
-
Industry Leaders / Influencers
DIVERSE AUDIENCE NETWORK
-
Extensive On-the-Ground Experience
-
Extensive Global Telephonic Experience Wide Network
-
Strategic Team Members to Drive Engagement & Discussion
CAPABILITIES
_edited.png)
_edited.png)

PROVEN EXPERIENCE
_edited.png)
-
New Medical Device Product Validation
-
Device Repositioning & Pricing
-
Competitors Intelligence
-
New Drug Launch Strategy
-
Marketing Communication Development
-
Sales Force Strength Analysis
-
Pricing Benchmarking
With experts based in over 100 countries globally, Artixio brings real-world insights in timely manner to enable your strategic decisions. A wide array of datasets, therapeutic area, modalities, devices experience and our team's infectious enthusiasm creates a unique, joyful experience for our clients including large, mid and small pharmaceutical, medical devices, cosmetics, nutrition, animal health and other lifesciences companies.